Un software text analysis e molto di più, nell’ottica del web semantico.
Un web service che analizza il signiicato del contenuto e restituisce "signals".
OpenAmplify is a Web service that uses patented computational linguistics technology. This technology allows OpenAmplify to analyze text and surface its meaning. OpenAmplify not only identifies topics and actions in the text, but also measures the author’s attitude and intention toward those elements as well as the style and complexity of his or her writing. The OpenAmplify platform even estimates the demographics of the author or intended audience.
We call the resulting information ’signals’, because they are indicative and predictive of attitudes, behavior and characteristics.
By representing the meaning of any content in a useful data structure containing up to 13 ‘Signals’, OpenAmplify gives solution providers new, actionable information they’ve simply never had before

Web semantico come paradigma anche delle emozioni!
Like other text-analysis software, OpenAmplify identifies the parts of speech in submitted text. However, OpenAmplify goes considerably beyond that by capturing indicators of emotional meaning. For instance, OpenAmplify can identify the prominence of topics in the text, work out how the author feels about them, even see how committed an author is to actions they write about.
L’approccio semantico di OpenAmplify con la sua particolarità .
The Semantic Web has traditionally approached computer-understanding of Web content from two different, but potentially complimentary directions. Classification schemes and technologies like RDF and OWL let publishers clarify the meaning of content to computers. Meanwhile, technologies like OpenAmplify are able to parse and understand unprepared text to bring meaning to it in real time. The two approaches can obviously help each other in myriad ways. Think of OpenAmplify as an extension to the Semantic Web that helps developers make computers better able to understand the semantic value of text. Where the majority of the Semantic Web is based around classification, OpenAmplify is about understanding. Each is useful, but the combination is unbeatable.
In altre parole:
whereas most SemWeb work up to now has been about classifying things, OpenAmplify is about understanding things.
Le soluzioni
OpenAmplify for News Analytics
OpenAmplify can analyze news stories as they are created, published or spidered, automatically generating in real-time a rich set of metadata tags to compliment and extend your existing data structure:
- Key topics: Ranked byimportance, not just occurrence
- Brands: Key brands
- People: Key people
- Locations: Key locations
- Actions: Key actions being discussed and timeframes involved
- Sentiment: Positive/negative/neutral relating to the above topics, in context
col valore aggiunto che
OpenAmplify delivers an enriched XML data feed, allowing for standard and flexible integration into any database or application.
OpenAmplify for Online Advertising
By analyzing content in real time and capturing its meaning in an actionable XML structure, the OpenAmplify platform enables advertisers, publishers and ad networks to take the guesswork out of critical tasks like brand safety, reputation management, targeting and SEO online.
OpenAmplify understands the significant topics, brands, people, perspectives, emotions and actions being discussed. In short, OpenAmplify understands who is doing what to whom, where, when, why and how, and it can deliver that information in real-time to your CMS and ad server:
![]()
Come funziona
OpenAmplify is intended to be easily integrated into your applications. The Open API supports SOAP, REST and other standards. Output is in XML format, and organized to be easily traversed. The API itself is simple: little more than your API key and the text to be processed are needed to get results. Exception handling is via standard HTTP error messages. Users can come up the curve quickly, obtain useful results without undue labor, and integrate the platform smoothly into their workflow.
The OpenAmplify API is a web service you can access through a simple request to a URL.
To use the API, you submit text via an HTTP POST or GET request (SOAP is allowed too, but not covered here) using whatever tools are appropriate to your coding language of choice. The API returns linguistic data about the text in any of a variety of formats (XML, JSON, etc) for you to parse and use in your code…
[quickstart overview]
Progetti in corso in cui cimentarsi
Build a Firefox Gmail Add-on! (US submissions) – Build a Firefox Gmail add-on using OpenAmplify[..more..]
AmpCloud – A tag-cloud made all the sweeter by the judicious addition of information from OpenAmplify[..more..]
PR Effectiveness Evaluator – The PR Effectiveness Generator is a tool to compare the original release with derivative articles/media attention, to determine if the response has been on- or off-message [..more..]
Applicazioni
Strut Your Stuff!
Welcome to our gallery of user-created applications, mash-ups, Web sites, and other examples of code using OpenAmplify. [..more..]
Quanto costa
Use of the API is free up to the first 1,000 “transactions” per day once you’ve registered for your free API key. Registering for an API key is as simple as signing up as a member of the community. Once you’re logged in, go to your profile page to find your personal API key.
The most basic request, submitting text for a single type of analysis (covered below), counts as a single transaction. More complicated requests can eat up more of your day’s free transactions. A schedule is below:
Analysis Request: a single Analysis results in a single transaction. Analysis=all results in two transactions.
Spider Request: a request made using sourceURL results in the retrieval of the specified document from its URL. An additional transaction is charged for this operation.
Document Size: a request made against more than 2.5k of stripped text is charged an additional transaction.
If you anticipate needing more than 1,000 transactions per day, commercial arrangements are available.
contact here
OpenAmplify è a mio avviso uno spunto interessante..per un progetto open (IMHO).




One Trackback
[...] 7, 2009 Open Amplify : the meaning platform. A web service based on semantic tech for Online Advertising, Ne… – titticimmino.com 07/07/2009 Un software text analysis e molto di più, nell’ottica del web [...]